Your team sells. We build the pipeline, the tools and the data that let them sell more.
You are measured on this quarter and next year at the same time. The CRM is half-used, the good reps carry the number, and every new tool promises to fix it. We work side-by-side with you to find what your best sellers actually do — and we build the tools and routines that make it everyone's habit.
Three things a CSO gets from a fellow
A pipeline you can trust, tools your reps actually open, and AI that gives every seller the best rep's preparation.
- 01
A pipeline you can forecast
CRM connected to ERP and web so stage, value and probability are facts. Forecasting stops being a Friday-afternoon guess.
- 02
Tools reps actually use
Quote and proposal tools, pricing rules and follow-up automations built into the flow the reps already work in — not another login.
- 03
AI as every seller's assistant
Research, proposals and follow-ups drafted by AI agents set up in your own stack, so the first week is smarter than the last.
Where we usually start with a CSO
Four practices, one team. We start where your number is — and pull in the rest when the work needs it.
- Q1 — COMMERCIAL
Sales tactics that scale
What your best reps do, turned into a playbook, a cadence and a number for everyone.
Commercial tactics → AI agents and sales tooling
Assistants for research, proposals and follow-up, built into CRM and Microsoft 365.
- Q3 — INFORMATION
Pipeline data you can act on
CRM, ERP and web connected so forecasts and margin come from one source.
Data & Insights → - Q4 — CAPABILITY
Sales training that sticks
Training and coaching for reps and sales leaders on the new tools and habits.
People development →
Talk to a partner, not a sales team
From the first call, you speak with René Tristan Lydiksen, PhD, Founding Partner. Tell us what you're working on, and you'll hear back from René.

René Tristan Lydiksen, PhD
- 01Tell us where you are
A few lines are enough. No brief needed.
- 02René gets back to you
Personally, not through a sales team.
- 03A first conversation
About where you are and where to start.