Data & Insights · Predictive models & data science

Use your data to see what is coming.

We build predictive models for demand, pricing, maintenance and churn, and put them where decisions are made.

FIG. 01The situation

Planning still relies on last year plus a percentage.

Demand is forecast in spreadsheets, maintenance follows the calendar and price changes are based on experience. It works, until the market moves.

The data to do better is usually there; the models and the skills to use them are not.

FIG. 02What we see

A good model is not the most advanced one. It is the one people trust and use.

Data science creates value when the prediction lands in the right process: the planner's screen, the price tool, the service schedule. And when people understand why the model says what it says.

We start simple, prove the value on real decisions and only add complexity where it pays.

FIG. 03How we work

From one valuable decision to a model in daily use.

  1. 01

    Pick the decision

    The planning or pricing decision where a better prediction is worth most.

  2. 02

    Prepare the data

    Historical data collected, cleaned and enriched with relevant external data.

  3. 03

    Build and test the model

    Models tested against what actually happened, explained in plain language.

  4. 04

    Put it in production

    Predictions delivered into daily tools, monitored and retrained over time.

FIG. 04What you get

What you hold at the end

  • 01

    A working model

    Predictions tested on your own history.

  • 02

    Predictions in daily tools

    Where planners, sellers and service teams work.

  • 03

    Ongoing monitoring

    Models kept accurate as conditions change.

FIG. 05

Talk to a partner, not a sales team

Bring the forecast you would most like to improve. Marco Bjørslev Jensen, Founding Partner, takes the call.

Portrait of Marco Bjørslev Jensen
Your partner

Marco Bjørslev Jensen

Founding Partner
Reach Marco directly
What happens next
  1. 01Tell us where you are

    A few lines are enough. No brief needed.

  2. 02Marco gets back to you

    Personally, not through a sales team.

  3. 03A first conversation

    About where you are and where to start.